The significant changes experienced and witnessed during the COVID-19 pandemic have highly affected most entrepreneurs and businesses worldwide. Most entrepreneurs became overwhelmed with their losses and decided to close down their businesses. However, with the new marketing trends, most businesses have begun experiencing consistent growth and success.
Eduardo Sonodo, a marketing expert and consultant, has recently given his views and thoughts about how entrepreneurs can utilize the new marketing trends to their advantage. According to Mr. Sonoda, for a business to be successful, it requires several excellent marketing strategies while still incorporating new technology.
However, for entrepreneurs to achieve this, they ought to consider some factors affecting marketing trends and marketing, including external and internal factors. According to Eduardo Sonodo, CEO and founder of Eduardo Sonodo Advisory, the internal factors affecting new business marketing trends include finance, production, and business functions.
On the other hand, external factors include the country’s economic status, competition from other businesses, socio-cultural factors, and the demographic status of the company, including age, race, gender, marital status, and income. Having worked with multiple UK marketing agencies, Eduardo Sonodo has obtained tremendous knowledge and experience in business marketing. Mr. Sonodo has exponentially grown his marketing consultant company, Eduardo Sonodo Advisory, to accommodate more than 700 employees.
Mr Sonodo has recently provided insights into how companies and entrepreneurs can apply some of the recent marketing trends as seen in 2021. According to Mr. Sonodo, one of the marketing trends includes businesses redefining and highlighting their purpose to navigate challenging times. In addition, businesses should try to seek agility which is a beneficial strategy for survival, especially during a global pandemic.
Mr Sonodo also encourages businesses to maintain and create human connections to remain successful during the COVID-19 pandemic. Businesses can build a strong trust foundation with their clients by making human connections. Get in touch with Eduardo Sonoda: https://muckrack.com/eduardo-sonoda