ALJ’s Digitization Goals

Founded in Saudi Arabia more than 75 years ago, Abdul Latif Jameel (ALJ) is now a global enterprise operating in 30 countries. Vice-Chairman and Deputy President Hassan Jameel are reorganizing ALJ’s operations to secure its long-term digital survival.

ALJ has always defined itself as a corporation that embraces technological innovation and development to the fullest, with digital transformation a key strategic pillar.

Jameel, the company’s chief data officer, is leading the company’s digitalization efforts across all areas, including customer service.

We’ll look at how the COVID-19 outbreak has hastened ALJ’s digitalization progress and how Japanese business concepts have influenced Jameel’s leadership style.  More information: https://fbc-gulf.org/en/about/board-of-directors/hassan-jameel

The Abdul Latif Jameel Company

Jameel’s grandpa named his legal firm ALJ in 1945. That first petrol station in Jeddah humiliated him. He’s had Toyota and Lexus distributorships since 1955 when he bought a Toyota dealership.

Mohammed Jameel, his son, took over as CEO of ALJ, followed by his grandson Hassan and Fady Jameel. Hassan Jameel oversees local business, while Fady Jameel oversees international enterprises.

The well-known family firm is involved in industries such as engineering, manufacturing, and real estate, focusing on transportation, energy, health, and finance.

Towards Hassan Jameel’s Digitization Goals

ALJ has launched a business-to-business platform. A consumer-facing interface for the company’s services will be available shortly.

Machine learning will analyze ALJ’s historical data to predict volatility and optimize inventory planning. ALJ also employs software and data experts to ensure the company’s data is correctly accessed and utilized.

Hassan Jameel thinks that expanding ALJ’s data science team will help the firm tackle financial, legal, and operational issues.

Hassan Jameel shares HRH Mohammed bin Salman’s vision for Saudi Arabia’s economic development and the crown prince, deputy prime minister, and defense minister’s technical goals. According to Saudi Arabia’s Vision 2030, future technologies will allow it to wean itself off hydrocarbons.